Welcome to the second part of our Valentine’s Day blog series. Today, we’ll take a closer look how to best reach your audience across devices.
This Valentine's Day, many consumers will be shopping for gifts on their mobile devices. In fact, just last year, mobile drove 36.8% of all online traffic during Valentine’s Day, up 13 percentage points compared to the same period in 2013.*
Adopting a multi-screen strategy allows you to offer your site visitors the best experience across devices. It can also help you capture more revenue and drive more traffic to your site. Check out the video below to learn more about how going multi-screen has helped other AdSense publishers grow their business online:
To make the most of your multi-screen traffic, go mobile today. If you’d like some tips on how to build or optimize your multi-screen website, check out our
multi-screen guidelines which cover the following topics:
- Why go multi-screen?
- Multi-screen success stories
- What are the common approaches?
- How to build a multi-screen site
- Getting technical support from a multi-screen vendor
- Monetization tips
- Mobile user experience tips
- Mobile search engine optimization tips
Your visitors love it when they have a great site experience. Show your love and appreciation by going multi-screen today.
Posted by Yigit Yucel - Inside AdSense Team
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* IBM Digital Analytics Benchmark, February 2014