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Advanced site targeting and referrals reporting
Thursday, March 02, 2006
You've worked hard to create site content that's valuable to users and appealing to advertisers. But how do you know if any advertisers are targeting their ads to your specific site? With the latest improvements to your
Advanced Reports
, you can find out with the check of a box. Just follow these steps to view separate reports for contexual targeting and
site targeting
:
1. Visit your
Advanced Reports
page
2. Choose AdSense for content as the product
3. Select to show data by 'Individual Ad Unit' from the drop-down menu
4. Click the checkbox marked 'Show data by targeting type - contextual or site'
5. Generate your report as usual
Now, you can be in the know about how much of your traffic is viewing
site-targeted CPM ads
and how much is viewing contextually-targeted CPC ads.
We've also added
advanced reports for referrals
. This will allow you to track referrals clicks, sign-ups, conversions and earnings over a more flexible date range.
Posted by Julie Beckmann - AdSense Publisher Support
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