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Getting your RDA of Inside AdSense
Wednesday, August 24, 2005
Since we launched
Inside AdSense
, we've received many requests like this one from Jay:
"Can you add an email subscription list on
Inside AdSense
?"
You bet! Check out our mailing list subscription box in the right navigation bar and start getting your regular dose of Inside AdSense.
Posted by Shaluinn - Product Marketing
Machines Can't Dream, Part I
Tuesday, August 23, 2005
We launched
site targeting
a couple of months ago. Why site targeting? Well, to put it succinctly, because machines can't dream. We're proud of our engineers and their work, but even they can't make computers dream. They can't make a machine feel the emotions that people feel, experience the desires that people have, or imagine all the concepts that might resonate with users (we think they do a pretty good job on this last one, though).
We want to allow the very best ideas, whether they're from machines or marketers, to serve the needs of users. So, we've introduced site targeting, opening up our ads system to the intelligence, ideas and insights of thousands of AdWords advertisers.
Advertisers can now specify and bid on sites within the AdSense network where they want their ads to appear. We've enabled these advertisers to try out their best ideas and concepts within the AdWords system. Their site-targeted ads compete in the same auction as keyword-targeted ads. If these ads don't do well, they'll quickly give way to other ads from elsewhere in our system. And if these ads do perform well, they'll continue to win placement more and more broadly.
In this way we're also ensuring that web publishers display the highest-performing, most relevant ads through AdSense.
Posted by Gokul - AdSense Product Manager
More Channels (but still no MTV)
Monday, August 22, 2005
Today we increased the number of active reporting channels to 200 so you can track the performance of more of your pages. We also now feature custom reports, allowing you to save and name your frequently used report settings and get one-click access to them on the reports overview page. And last but not least, we've added reporting to show your site's top queries in AdSense for Search. This helps you see what your site visitors are searching on.
Check out the
“What’s New”
page to get more details. We hope you enjoy using these new features.
Posted by Juliana - Software Engineer
Put your pages on the map
Thursday, August 18, 2005
Driving traffic to your site is certainly essential to maximizing your AdSense earnings. We get lots of emails asking, "How can I get more traffic from Google search results?" and "Why aren't some of my pages found by Google's search crawlers?" While we do not guarantee inclusion in the Google index, we do have a new product that will help to ensure Google is aware of all of your content pages.
Google Sitemaps
enables you to directly inform Google about when you make changes to your web pages or create new ones. That, in turn, enables Google to crawl your site more effectively and comprehensively. This helps site owners solve two current challenges :
1. Keeping Google informed of all of your new web pages or updates;
2. Increasing the coverage of your web pages in the Google index
Learn more
here
.
Posted by Suzie - AdSense Publisher Support
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