Today we're introducing
Matched content, a free content recommendation tool for AdSense publishers that promotes your content to your site visitors. Matched content generates contextually relevant and personalized article recommendations from the pages on your website.
With Matched content, your visitors can:
- Discover relevant articles on your site
- Spend more time on your pages
- Engage more with your content
This new feature can help you increase your site's page views and ad impressions, and could increase your ad revenue by making it easy for your visitors to find your content. To provide a great experience for you and your site visitors, Matched content is available for sites with multiple pages and high volumes of traffic.
Have a look at the site management settings in your AdSense account to see if your sites are eligible to run Matched content.
Adding Matched content units to your site now could help you to grow the number of page views on your site and increase user engagement. You can get the most out of this new tool by
checking the best practices in the AdSense Help Center.
We'd love to hear your thoughts about this new feature in the comments section below this post.
Posted by Tobias Maurer, Matched Content Product Manager
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