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Inside AdSense
Google's official blog for news, tips and information on AdSense.
Year in review: 2008
Wednesday, December 31, 2008
As 2008 winds down, we'd like to follow tradition and close out the year with a look back at a few of the biggest happenings in AdSense.
In 2008, we introduced new features like
AdSense for feeds
and an improved version of
AdSense for search
to help you generate additional forms of revenue. We brought
Google Ad Manager
out of beta to help publishers with smaller direct sales teams more efficiently sell, schedule, and deliver their ad inventory. At the same time, we worked towards providing more information within AdSense accounts. In April, we enabled the
Ad Review Center
in all accounts to help you review ads placement-targeted to your sites. And in response to requests for more insight into your reports, we launched
link unit reporting
and began inviting publishers to link their
AdSense accounts with Analytics
.
Internationally, we launched AdSense for content in
Thai
and also expanded Western Union payments to a number of
new countries
such as Egypt, Taiwan, and Panama. To help more publishers find answers to their questions, we launched AdSense Help Forums in
Hebrew
,
Czech
, and
Slovak
.
On the English Help Forum, we celebrated our
50,000th member
and then unveiled a
new platform
with additional capabilities. Now, forum participants can vote on the best answer to their questions, subscribe to individual discussions, and receive replies to their threads via email.
In news closest to home here on the blog, the
Inside AdSense
family continued to grow with the launch of blogs in
Russian
and
Traditional Chinese
. With your support, our 13 global AdSense blogs received 3.8 million pageviews from 2.4 million visits this year. Through our blogs, we brought you a
Newbie Fridays
series, '
Optimisation Essentials
' videos from our Australian team, and began distributing
AdSense stickers
. Check out the sticker requests, postcards, and notes we received in the photo on the right :)
Last but not least, the 2008 Reader's Choice Award for this year's most visited post goes to our
April Fool's joke
, 'Introducing AdSense for conversations'. Co-author Julie Beckmann had this to say: "A lot of hard work went into omega testing the product for this post. While I found the hat fit snugly, I was disappointed to learn the effect my Orange County upbringing had on my chats -- 17 'like's' sprinkled into a two-minute conversation? My chats aren't fit to be placement-targeted."
Thanks for helping to contribute to an eventful 2008 -- we're looking forward to an even more exciting 2009. Happy New Year!
Posted by Arlene Lee - AdSense Publisher Support
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