Inside AdSense: July 2008

Sharing your ad space

Wednesday, July 30, 2008

The maximum number of products per page will remain the same.

If you don't own the site, you'll need to receive permission from the site owner to display your ads on their pages.

We're unable to divide earnings between accounts, so any revenue generated will be credited to the account associated with the ad unit that was clicked or viewed.

Any shared site that displays Google ads must also comply with our program policies.

You're responsible for the content of any page where your ad code appears. Before placing your ad code on another publisher's site, we recommend reviewing the site for any policy violations.

Allowed SitesPosted by Arlene Lee - AdSense Publisher Support

program policiesONE...video unitspecific countries and languagesTWO...AdSense for searchTHREE...AdSense for contentlink unitsGenerating Ad CodeQuick Start GuidePosted by Arlene Lee - AdSense Publisher Support

A peek into recent AdWords developments

Monday, July 21, 2008

Inside AdSenseplacement-targetedCompetitive Ad FilterPosted by Arlene Lee - AdSense Publisher Support

Newbie, newbie do

Friday, July 18, 2008

(To the tune of "Strangers in the Night")"Publishers with websites, creating content
Wondering about their sites
If with their content, they could show some ads
Before the day was done

Something in AdSense, was so inviting
Something about those ads, was so exciting
Something in our Help Center
Told them they must be one

Publishers with websites, yearning for earnings
They were just publishers with websites
Up to the moment
When they placed their first ad code
Little did they know
Revenue was just a click away
A happy-user-generated click away and --

Ever since that day, they've been monetizing
Newbies at the start, they're now optimizing
It turned out so right
For publishers with websites.

Newbie, newbie dooo, da da da daaaa da..."
Newbie Central resource

Updated with logoPosted by Julie Beckmann - AdSense Publisher Support

Answers to your referrals retirement questions

Tuesday, July 15, 2008

announcementHelp ForumWhen you say 'AdSense Referrals' are being retired, does this only mean the program where I refer publishers to AdSense?

No, all referrals will be retired. This applies to referrals for AdWords advertisers, as well as for Google products.

What's the deadline for generating referral conversions once the program has been retired?

In order for you to be credited for a conversion, the referred user must complete the required action by the last week of September 2008. However, please keep in mind that your referral units will no longer display after the last week of August.

I have referral earnings in my account, but they haven't been included in a payment yet. Will I lose all past referral earnings?

No. If you've had successful referral conversions in the past, they'll still be included in your earnings and future payments. As mentioned above, any additional conversions must occur by the last week of September 2008 in order to generate earnings for your account.

Can I sign in to the Google Affiliate Network with my AdSense login information?

At this time, no. You'll need to create a new login and password on the Google Affiliate Network site at http://www.google.com/ads/affiliatenetwork/ .

Will my ad units and search boxes be affected by this Referrals change?

No, AdSense for content and AdSense for search will still be available to publishers in our supported languages, and you can continue to generate ad and search code by visiting your AdSense Setup tab.
Help CenterPosted by Arlene Lee - AdSense Publisher Support

A good start to optimizing your site for Google search

Friday, July 11, 2008

violate our guidelinesofficial forumguidelines"Is this link going to be useful for my visitors?""Is this link likely to be clicked by my visitors?"

Your pages should have a clear hierarchy and relevant internal links. We also recommend creating a Sitemap and using Google's Webmaster Tools. These tools are useful, user-friendly and will provide information such as where your backlinks come from or which queries visitors used to reach your site.

Use <title> tags that are explicit and useful for the user. For example, avoid a title like "Homepage" or "Welcome to my site".

For images, use ALT attributes to describe appropriately what the image is about. We've recently created a quick and useful YouTube video to further explain this topic:

Posted by Ambroise Fensterbank - Search Quality Evaluator

Optimizing your search box

Tuesday, July 08, 2008

a couple weeks backrecently integrated

Place your search boxes in visible locations.

Integrate your search boxes in easy-to-find locations, such as under the header or in your left navigation. Also, keep the placement of your search boxes consistent on all your pages, so users will know where to look if they need help finding something.

Add two search boxes to content-rich pages.

For pages with a lot of content or which require scrolling, try placing one search box at the top of the page and another at the bottom. A box at the top of the page will allow users to perform a search immediately, and a box at the bottom will provide a search option to users who've just finished reading your content. You can also track and compare the performance of each search box by creating custom channels.

Host your search results on your own site.

To keep users on your pages, you can host your search results and ads within your own pages. If your users don't find what they're looking for in the search results or ads, they'll still be able to to navigate to other sections of your site using your site's template. In addition, you can further integrate your search results into your site by customizing the colors of the results page.

Add a search box to your search results pages.

Similar to #3, try placing a search box on your search results pages so users can perform additional searches from your site.

Customize your ad locations.

Place ads at the top and right sidebar of your search results pages. This layout offers added visibility, and our tests have shown that these ad locations can improve monetization.

keyword refinementsvertical searchsign inAdSense SetupHelp CenterPosted by Sandra Tsui - AdSense Publisher Support

Earning revenue from YouTube videos just got easier

Thursday, July 03, 2008

UPDATE: The video units feature has been retired -- however, you may wish to review the other revenue opportunities available for video content owners.

Broadbandtv: "Broadbandtv is partnering with YouTube to bring the very best video program lineup to a growing and engaged online audience. Broadbandtv shows include hits from Fashion, Celebrity News, Sports, Technology, Comedy and Travel to top notch Spanish-language TV series like Somos Tu y Yo."

Canadian Broadcasting Corporation: "CBC/Radio-Canada is Canada's national public broadcaster and one of its largest cultural institutions. CBC/Radio-Canada is available how, where, and when Canadians want it."

The Orchard: "A global leader in digital music, video, new media and brand services, The Orchard offers family content like Gumby, Mr. Bill, My Favorite Martian, and other categories of content like music and comedy."

created a gallery

ads which appearAdSense SetupAustralia, Canada, France, Ireland, Italy, Japan, Netherlands, New Zealand, Poland, Spain, United Kingdom, United States
Posted by Ryan Hayward - AdSense Product Marketing

Inside AdSense

Sharing your ad space

Easy as 1-2-3

A peek into recent AdWords developments

Newbie, newbie do

Answers to your referrals retirement questions

A good start to optimizing your site for Google search

Optimizing your search box

Earning revenue from YouTube videos just got easier

Labels

Archive

Feed

Useful links

Related Google products

Company-wide

Products

Developers